Late one? Hail one.

The best of us have experienced those late drunken evenings into the early hours of the morning, missing that last gasp train home. Its those desperate and vulnerable minds that Hailo were keen to target, and approached us to help them do just that.
Our initial campaign of drunk revellers caught on, and was promptly followed by a range of scenarios to emphasise the tagline ‘Late one? Hail one’. Targeting the London market, we played on the frustrations of public transport to the iconic landmarks we all love.
Hailo shared this throughout their social media channels. Creating likes amongst their followers and 20% additional online engagement for the brand.

∆ Client

  • Hailo App
  • Late one? Hail one.

∆ Platform

  • Facebook & Twitter